All Dealers/Wholesalers must notify the board not less than 10 days prior to the change of license (DBA) name.
How to Apply
Name Change
- Complete and submit an Application for Dealer or Wholesaler License Name Change (DR 2024).
- Submit one (1) copy of the original Bond rider. This bond rider must amend the principal line to reflect the licensed entity AND the new DBA.
- Franchised Dealers must provide a letter from the Manufacturer acknowledging the name change and stating the Manufacturer’s Certificate of Origin (MCO) will be issued in the new name.
- Submit one (1) copy of the new trade name registration filed with the Colorado Secretary of State’s office.
- The form must be signed by an: Owner, Partner, LLC Member/Manager, or Corporate Officer (president, vice president, secretary or treasurer).
- The title of the person signing the form must be provided and form must be dated.
- Retail Dealers may not have the word “wholesale” in their DBA.
- Pay Fee(s) - Check should be made payable to the Department of Revenue. All fees are subject to change July 1st of every year. See button labeled $ Fees
- Incomplete Applications - Failure to complete all sections of the application may result in a rejection or delay in processing.
- Additional Requirements
- All documents submitted must be on 8.5” x 11” size paper.
- Do not submit legal size copies.
- Do not submit double sided copies.
- Do not staple documents.
Name Change - Online
- Name Change
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The Auto Industry is now accepting applications online.
To apply online, you must first obtain a registration code. Registration codes can be obtained by any of the following methods:
- During your renewal period, your renewal and a letter announcing the new online process will be mailed to you. The registration code is printed on the renewal. Safeguard this number and keep it for future reference.
- You may request a Registration Code by emailing: dor_aidlicensing@state.co.us.
- In the subject line please enter: Registration Code
- Call the Auto Industry Division: (303)205-5604.
If your license is listed as "Inactive" or your renewal is in "30-day grace period," you must first renew your license before you can take any other actions on it.
Online - Training
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The Auto Industry Division has created a training video that is available here.
Statutes and Regulations
- Motor Vehicle Application, Signage, Name Change Statutes and Regulations
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C.R.S. 44-20-104 (3)(h) - Application Requirements
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Regulation 44-20-104 (3)(h) Application Requirements
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Regulation 44-20-104 (3) (h) specifically relate to names.
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C.R.S. 44-20-104 (3)(j) - Signage Requirements
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Regulation 44-20-104 (3)(j) - Signage Requirements
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- Powersports Definitions, Application, Signage, Place of Business, Change of Address Statutes and Regulations
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C.R.S. 44-20-404 (1)(j) - Signage Requirements
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Regulation 44-20-404 (1)(j) - Signage Requirements
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C.R.S. 44-20-404 (2)(b) - Application Requirements
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Regulation 44-20-404 (2)(b) - Application Requirements
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Regulation 44-20-404 (2) (b) specifically relate to names.
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Adobe Acrobat Reader
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To view or print any of the forms listed on this page, you will need a free copy of Adobe Acrobat Reader.
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You can download a copy from the Auto Industry home page - Quick Links
For additional information contact the Auto Industry Division at (303) 205-5604 or e-mail your question to: dor_dealers@state.co.us